Affinitive’s Social Media Playground

While I know it’s very easy for us marketers to all get worked into social media hysteria, let’s not lose sight of the fact that over 80% of Word of Mouth recommendations happen offline. Twitter might be “sexy”, but face-to-face is still king. That being said, I find it surprising that more brands aren’t providing [...]

To say the developers here at Affinitive (and around the world) are happy to see Microsoft’s decade old web browser finally go away is a big understatement. Over the last several years there have been many people advocating for “death to Internet Explorer 6.” But in the last couple of months, several things have come around to finally give IE6 the push out the door.

Like countless others, I’ve been glued to my TV for the past few days absorbing all of the Olympics action, from the opening ceremonies to the drama of the women’s snowboard cross final. At first it was fun watching the Twitterverse provide funny side commentary via the #Olympics hashtag (even I’m guilty of posting a [...]