Affinitive’s Social Media Playground

Welcome to Social Media Playground, a place to discuss all things related to word of mouth (WOM) and social media marketing. Brought to you by Affinitive, a word of mouth and social media marketing, technology and strategic solutions firm located in New York City and San Francisco.

Affinitive’s Social Media Playground

About Social Media Playground

Social Media Playground is Affinitive's blog related to the discussion of word of mouth (WOM) and social media marketing. Whether you are an experienced marketer already involved in the industry or someone looking learn more about these subjects, we hope you find our "playground" to be a great resource and that you'll join our conversation!

Topics discussed:

  • Word of Mouth Marketing
  • Social Media and Consumer-generated Media (CGM)
  • Customer Communities and Consumer Panels
  • Case Studies and Best Practices
  • Research, Measurement and Metrics
  • Social Applications (Facebook, OpenSocial, etc.)
  • Industry News and Events
  • Technology, Tools, and Platforms

Disclaimer: Social Media Playground is meant to foster an open, honest and transparent dialog. That being said, the views and opinions expressed on this blog are those of the authors and do necessarily reflect those of Affinitive, and we assume no responsibility for such content. We reserve the right to reject and delete any comments without notice if they are deemed inappropriate. Please do not post any private information unless you want it to be publicly available.