Affinitive’s Social Media Playground

Welcome to Social Media Playground, a place to discuss all things related to word of mouth (WOM) and social media marketing. Brought to you by Affinitive, a word of mouth and social media marketing, technology and strategic solutions firm located in New York City and San Francisco.

Affinitive’s Social Media Playground

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June 9th, 2010 · View Comments

What is real?  If you were to watch David Kaplan’s new short movie entitled, Play, reality could just be a game.  If reality is simply what your five senses feed your brain, it is nothing but a series of electrical impulses.  So there’s reality reality, as in the sensation of spring time when the barren [...]

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Tags: Marketing · Social Media

Social Marketers Beware: Multitasking is for Dummies

February 5th, 2010 · View Comments

So, you’re a social marketing professional with your fingers all over the Internet, constantly tapped into the river of information flowing out on the wire. Sometimes it feels like you are sitting behind the control panel of the Nebuchadnezzar watching the matrix flow down the screen in odd characters. In the future Tweets will be [...]

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Tags: Marketing · Social Media · Strategy