Affinitive’s Social Media Playground

Yesterday afternoon I was graced with this tweet from Stewie Griffin that made so much sense I thought I’d write a blog post about it. As a community manager a lot of my job is writing content for Twitter. Let me tell you – for those of you who don’t also tweet obsessively throughout the [...]

Apparently I was a good girl this year because Santa brought me a very nice present – a Kindle Fire! The hot new e-reader from Amazon is the latest in readers that also double as tablets. While it can easily be compared to the iPad, I prefer this little gadget because of its size and [...]

   Twitter is a wordsmith’s best friend, so it’s no surprise that authors flock to the micro-social networking service to help launch their books. While most book launch campaigns on Twitter go under the radar, every once in awhile a hashtag will hit it big, or at least be so interesting that you can’t help [...]

An effective method to  increase “likes” on your brand’s Facebook page is to prompt a user to “like” the page in order to access exclusive content – something many brands are adopting and implementing in creative ways. Below are some of my  favorite “like us” call to action designs out there right now, chosen either [...]

Those of you who watch a little show called Glee are aware of how important it is to “find your voice”. While characters on Glee find their literal voice, the lesson to be learned from the show is the importance of understanding who you are and staying true to that personality. The same can be [...]