Affinitive’s Social Media Playground
Welcome to Social Media Playground, a place to discuss all things related to word of mouth (WOM) and social media marketing. Brought to you by Affinitive, a word of mouth and social media marketing, technology and strategic solutions firm located in New York City and San Francisco.
Welcome to Social Media Playground, a place to discuss all things related to word of mouth (WOM) and social media marketing.... More →
Inside Affinitive: Mobile Device Ownership
In this new series, we take a look at the thoughts, actions and opinions of the Affinitive team. It’s a fun way to show how we reflect (or perhaps in some cases, don’t reflect) what is happening with mainstream culture. Either way, we like to think we’re ahead of the curve. For our first installment [...]
Read more →News from Facebook’s Preferred Marketing Developer Summit
We are back from the invite-only Facebook Preferred Marketing Developer Spring Summit at Facebook HQ in Menlo Park, CA, where directors of Facebook product and marketing addressed the changing landscape of the Facebook Platform for marketers. We’re excited about what we heard, and we’d like to share some takeaways with you. What’s the value of [...]
Read more →An Introduction to Vine
We are now three months since the launch of Vine, currently the No. 1 downloaded social app, as reported by AppData.com. In the first week, our own @PatrickCourtney Vined his coffee making with our office Keurig: Dark magic time @affinitive.Also, Vine is hard, you guys. vine.co/v/b1eiBBUuzPm — Patrick Courtney (@PatrickCourtney) February 1, 2013 Just as [...]
Read more →Playground Buzz – The Most Intriguing Social Media News of the Week
Even though summer doesn’t become official until next week, we think it’s already time to hit the beach! We’re going to work on our tans and enjoy our Summer Fridays policy with these stories in mind: Facebook To Debut Real-Time Bidding On Advertising Prices Facebook took a step towards the inevitable distributed ad network by [...]
Read more →Contiki Wins At The Travel + Leisure SMITTYs
Last Thursday, a few members of the Affinitive team attended the first annual Travel + Leisure SMITTY awards, which recognizes social media achievements in the travel and tourism industry. We were happy to represent our client Contiki, who won for best single social media promotion for a Tour Operator. The award recognized Get On The Bus, a [...]
Read more →Playground Buzz – The Most Intriguing Social Media News of the Week
Hurray for Friday! We’ve been busy here at Affinitive with champagne toasts, monthly reports, and brainstorming for the next step! When not buzzing over a contest involving watching a livestream of baby squirrels, looking up summer reading book recommendations, watching the Shiba Inu puppy cam (why are they sleeping?) or mini-pig Hamlet learn how to walk [...]
Read more →Playground Buzz – The Most Intriguing Social Media News of the Week
It’s Friday and what a week it has been! Amid enhancing productivity, huffing and puffing about the new bit.ly changes, and keeping up on the latest gossip of the Cannes Film festival, we’ve been watching the stock price of Facebook go up and down (and down and down and down…) when not playing One Direction in the [...]
Read more →Playground Buzz – The Most Intriguing Social Media News of the Week
It’s Friday! Things have been busily buzzing at the office, from ordering take out for the inclement weather, pondering if we should buy a Game of Thrones inspired cookbook, and catching up on our Jenna Marbles videos. Here’s what we’ve been chatting about in the office Facebook group. We’re logging off for the weekend with these in [...]
Read more →Playground Buzz – The Most Intriguing Social Media News of the Week
Happy Friday, folks! Things have been abuzz in the office. When not pondering the mysterious elasticity of Jon Hamm’s face on the Emotions with Jon Hamm Tumblr, we’ve been feeling super meta playing Logos Quiz (seriously, Draw Something who?) and surprisingly intrigued by guessing which Congress members have tattoos. Here’s what we’ve been linking each other to [...]
Read more →Playground Buzz – The Most Intriguing Social Media News of the Week
It’s Friday! We’ve got lots to share so let’s jump right to it! This is some of the stuff we’ve been linking each other to when not breathing a quiet sigh of relief that we’re not Rihanna’s publicist, laughing along with the TextInstagram Twitter, and going on a gleeful gif saving spree. We’re logging off [...]
Read more →Playground Buzz – The Most Intriguing Social Media News of the Week
It’s Friday! Things have been abuzz in the office. When not quietly making memes of Hillary Clinton or Ridiculously Photogenic Guy, or commiserating with the folks who run the Facebook pages of the restaurants highlighted in the Old People Writing on a Restaurant’s Facebook Page Tumblr, we’ve been linking each other to these stories throughout [...]
Read more →Playground Buzz – The Most Intriguing Social Media News of the Week
Happy Friday, folks! Things have been aflutter in the office with content writing, prepping monthly reports, and a pizza party! When not watching orphan baby otters nurse, puzzling over the weirdly genius How Much is a Stamp? Twitter, and carefully culling gif reactions from What Should We Call Me? or pondering whose Twitter stream we’d like [...]
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