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	<title>Comments on: Word-of-Mouth Marketing &#8211; &#8220;Effective&#8221; versus &#8220;Cheap&#8221;</title>
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	<link>http://www.socialmediaplayground.com/research/word-of-mouth-marketing-effective-versus-cheap/2008/04/08/</link>
	<description>Welcome to Social Media Playground, a place to discuss all things related to word of mouth (WOM) and social media marketing. Brought to you by Affinitive, a word of mouth and social media marketing, technology and strategic solutions firm located in New York City and San Francisco.</description>
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		<title>By: Viral Marketing: Improving Infection Rates Online &#171; Film Promotion and Viral Advertising</title>
		<link>http://www.socialmediaplayground.com/research/word-of-mouth-marketing-effective-versus-cheap/2008/04/08/comment-page-1/#comment-623</link>
		<dc:creator>Viral Marketing: Improving Infection Rates Online &#171; Film Promotion and Viral Advertising</dc:creator>
		<pubDate>Sun, 11 Oct 2009 12:19:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=68#comment-623</guid>
		<description>[...] One of the biggest qualities that sets viral marketing apart from other forms of advertising is it cannot simply rely on pumping ridiculous amounts of money and expect results. [...]</description>
		<content:encoded><![CDATA[<p>[...] One of the biggest qualities that sets viral marketing apart from other forms of advertising is it cannot simply rely on pumping ridiculous amounts of money and expect results. [...]</p>
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		<title>By: montye</title>
		<link>http://www.socialmediaplayground.com/research/word-of-mouth-marketing-effective-versus-cheap/2008/04/08/comment-page-1/#comment-665</link>
		<dc:creator>montye</dc:creator>
		<pubDate>Sun, 21 Jun 2009 21:12:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=68#comment-665</guid>
		<description>That figure also emerged from a white paper recently released by ChatThreads, a Boston researcher, though the latter said the figure was far from definitive</description>
		<content:encoded><![CDATA[<p>That figure also emerged from a white paper recently released by ChatThreads, a Boston researcher, though the latter said the figure was far from definitive</p>
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		<title>By: montye</title>
		<link>http://www.socialmediaplayground.com/research/word-of-mouth-marketing-effective-versus-cheap/2008/04/08/comment-page-1/#comment-650</link>
		<dc:creator>montye</dc:creator>
		<pubDate>Sun, 21 Jun 2009 17:12:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=68#comment-650</guid>
		<description>That figure also emerged from a white paper recently released by ChatThreads, a Boston researcher, though the latter said the figure was far from definitive</description>
		<content:encoded><![CDATA[<p>That figure also emerged from a white paper recently released by ChatThreads, a Boston researcher, though the latter said the figure was far from definitive</p>
]]></content:encoded>
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		<title>By: Website Marketing</title>
		<link>http://www.socialmediaplayground.com/research/word-of-mouth-marketing-effective-versus-cheap/2008/04/08/comment-page-1/#comment-581</link>
		<dc:creator>Website Marketing</dc:creator>
		<pubDate>Fri, 12 Jun 2009 00:35:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=68#comment-581</guid>
		<description>There is no better marketing method than word of mouth, it spreads amazing. KFC gave out free chicken coupons and they ran out of chicken in days.</description>
		<content:encoded><![CDATA[<p>There is no better marketing method than word of mouth, it spreads amazing. KFC gave out free chicken coupons and they ran out of chicken in days.</p>
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		<title>By: Traffic Geyser</title>
		<link>http://www.socialmediaplayground.com/research/word-of-mouth-marketing-effective-versus-cheap/2008/04/08/comment-page-1/#comment-504</link>
		<dc:creator>Traffic Geyser</dc:creator>
		<pubDate>Mon, 06 Apr 2009 13:30:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=68#comment-504</guid>
		<description>I agree with you, word of mouth is the cheapest marketing we can get, a well written or well deserving product always optimize for itself.</description>
		<content:encoded><![CDATA[<p>I agree with you, word of mouth is the cheapest marketing we can get, a well written or well deserving product always optimize for itself.</p>
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		<title>By: Budget Tracking Software</title>
		<link>http://www.socialmediaplayground.com/research/word-of-mouth-marketing-effective-versus-cheap/2008/04/08/comment-page-1/#comment-491</link>
		<dc:creator>Budget Tracking Software</dc:creator>
		<pubDate>Sun, 08 Mar 2009 06:22:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=68#comment-491</guid>
		<description>Very good points - it&#039;s very helpful in planning budgets.</description>
		<content:encoded><![CDATA[<p>Very good points &#8211; it&#39;s very helpful in planning budgets.</p>
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		<title>By: Effective Marketing Research</title>
		<link>http://www.socialmediaplayground.com/research/word-of-mouth-marketing-effective-versus-cheap/2008/04/08/comment-page-1/#comment-71</link>
		<dc:creator>Effective Marketing Research</dc:creator>
		<pubDate>Mon, 21 Apr 2008 09:19:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=68#comment-71</guid>
		<description>Hi Bob, 
Its true that every business owner expectation is spend less and gain more results. Search engine marketing is a cost-effective and powerful marketing tool. Money spent on a search engine marketing company to market your company products and services is very targetted.</description>
		<content:encoded><![CDATA[<p>Hi Bob,<br />
Its true that every business owner expectation is spend less and gain more results. Search engine marketing is a cost-effective and powerful marketing tool. Money spent on a search engine marketing company to market your company products and services is very targetted.</p>
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		<title>By: Community Guy, Jake McKee - Rapid Fire - Friday, April 11</title>
		<link>http://www.socialmediaplayground.com/research/word-of-mouth-marketing-effective-versus-cheap/2008/04/08/comment-page-1/#comment-68</link>
		<dc:creator>Community Guy, Jake McKee - Rapid Fire - Friday, April 11</dc:creator>
		<pubDate>Sat, 12 Apr 2008 07:00:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=68#comment-68</guid>
		<description>[...] Word-of-Mouth Marketing - “Effective” versus “Cheap” &#124; Marketing &#124; Affinitive&#8217;s Social... This blog post has one of the coolest (and smartest) graphs I&#8217;ve seen to date! [...]</description>
		<content:encoded><![CDATA[<p>[...] Word-of-Mouth Marketing &#8211; “Effective” versus “Cheap” | Marketing | Affinitive&#8217;s Social&#8230; This blog post has one of the coolest (and smartest) graphs I&#8217;ve seen to date! [...]</p>
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		<title>By: Social Marketing Is Here To Stay. Stop Complaining And Start Learning. &#124; Blog Marketing Strategies by Blog Marketing Expert Jack Humphrey</title>
		<link>http://www.socialmediaplayground.com/research/word-of-mouth-marketing-effective-versus-cheap/2008/04/08/comment-page-1/#comment-63</link>
		<dc:creator>Social Marketing Is Here To Stay. Stop Complaining And Start Learning. &#124; Blog Marketing Strategies by Blog Marketing Expert Jack Humphrey</dc:creator>
		<pubDate>Tue, 08 Apr 2008 21:45:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=68#comment-63</guid>
		<description>[...] Word-of-Mouth Marketing - “Effective” versus “Cheap” [...]</description>
		<content:encoded><![CDATA[<p>[...] Word-of-Mouth Marketing &#8211; “Effective” versus “Cheap” [...]</p>
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