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	<title>Comments on: The Social Marketing &#8220;Land Grab&#8221;</title>
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	<link>http://www.socialmediaplayground.com/social-media/the-social-marketing-land-grab/2009/08/11/</link>
	<description>Welcome to Social Media Playground, a place to discuss all things related to word of mouth (WOM) and social media marketing. Brought to you by Affinitive, a word of mouth and social media marketing, technology and strategic solutions firm located in New York City and San Francisco.</description>
	<lastBuildDate>Thu, 11 Mar 2010 04:03:19 +0000</lastBuildDate>
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		<title>By: teetyme23</title>
		<link>http://www.socialmediaplayground.com/social-media/the-social-marketing-land-grab/2009/08/11/comment-page-1/#comment-627</link>
		<dc:creator>teetyme23</dc:creator>
		<pubDate>Wed, 21 Oct 2009 04:45:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=545#comment-627</guid>
		<description>This social media site where you can make money will launch on Thursday, October 22nd at 1pm EST.  Let me know what you think.  &lt;a href=&quot;http://nowsyourtime.com&quot; rel=&quot;nofollow&quot;&gt;http://nowsyourtime.com&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>This social media site where you can make money will launch on Thursday, October 22nd at 1pm EST.  Let me know what you think.  <a href="http://nowsyourtime.com" rel="nofollow">http://nowsyourtime.com</a></p>
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		<title>By: Twitter and Facebook Compete for Fortune 100 Companies&#8217; Attention &#171; Tweeties&#8217; Blog</title>
		<link>http://www.socialmediaplayground.com/social-media/the-social-marketing-land-grab/2009/08/11/comment-page-1/#comment-626</link>
		<dc:creator>Twitter and Facebook Compete for Fortune 100 Companies&#8217; Attention &#171; Tweeties&#8217; Blog</dc:creator>
		<pubDate>Tue, 20 Oct 2009 21:16:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=545#comment-626</guid>
		<description>[...] Affinitive blog talked about a “land grab” is happening on social media. If I may develop on this idea, I think an “attention grab” [...]</description>
		<content:encoded><![CDATA[<p>[...] Affinitive blog talked about a “land grab” is happening on social media. If I may develop on this idea, I think an “attention grab” [...]</p>
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		<title>By: Noah Weiner</title>
		<link>http://www.socialmediaplayground.com/social-media/the-social-marketing-land-grab/2009/08/11/comment-page-1/#comment-604</link>
		<dc:creator>Noah Weiner</dc:creator>
		<pubDate>Mon, 07 Sep 2009 14:39:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=545#comment-604</guid>
		<description>Well done, Sarah.  You make so many good points, it&#039;s worth reading twice.</description>
		<content:encoded><![CDATA[<p>Well done, Sarah.  You make so many good points, it&#39;s worth reading twice.</p>
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		<title>By: Erin Crumpacker</title>
		<link>http://www.socialmediaplayground.com/social-media/the-social-marketing-land-grab/2009/08/11/comment-page-1/#comment-597</link>
		<dc:creator>Erin Crumpacker</dc:creator>
		<pubDate>Wed, 12 Aug 2009 01:48:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=545#comment-597</guid>
		<description>Sarah - great list!  This is something every businessman/woman should read because it&#039;s true, but really the most important of your lessons that resonates so strongly with me is &quot;enter with a plan and a purpose.&quot; It&#039;s been my experience that whenever  a company falls short in social media it&#039;s because they had neither a plan or a valuable, emphasis on valuable, purpose to be there in the first place.</description>
		<content:encoded><![CDATA[<p>Sarah &#8211; great list!  This is something every businessman/woman should read because it&#39;s true, but really the most important of your lessons that resonates so strongly with me is &#8220;enter with a plan and a purpose.&#8221; It&#39;s been my experience that whenever  a company falls short in social media it&#39;s because they had neither a plan or a valuable, emphasis on valuable, purpose to be there in the first place.</p>
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		<title>By: willwhutson</title>
		<link>http://www.socialmediaplayground.com/social-media/the-social-marketing-land-grab/2009/08/11/comment-page-1/#comment-596</link>
		<dc:creator>willwhutson</dc:creator>
		<pubDate>Wed, 12 Aug 2009 00:47:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=545#comment-596</guid>
		<description>Sarah this is great - totally found this by accident, very good stuff here.&lt;br&gt;&lt;br&gt;Bookmarked, socially of course.</description>
		<content:encoded><![CDATA[<p>Sarah this is great &#8211; totally found this by accident, very good stuff here.</p>
<p>Bookmarked, socially of course.</p>
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		<title>By: Soup</title>
		<link>http://www.socialmediaplayground.com/social-media/the-social-marketing-land-grab/2009/08/11/comment-page-1/#comment-595</link>
		<dc:creator>Soup</dc:creator>
		<pubDate>Tue, 11 Aug 2009 18:02:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=545#comment-595</guid>
		<description>Great article, Sarah and great advice. I think a lot of big companies think they can just start a blog and feed it out to twitter and facebook but each platform needs it&#039;s own TLC. Otherwise they&#039;re showing their very social media savvy customers that they don&#039;t really care. &lt;br&gt;&lt;br&gt;It&#039;s hard work, which is why it helps so much to have a company like yours to help navigate through it and come up with a plan.</description>
		<content:encoded><![CDATA[<p>Great article, Sarah and great advice. I think a lot of big companies think they can just start a blog and feed it out to twitter and facebook but each platform needs it&#39;s own TLC. Otherwise they&#39;re showing their very social media savvy customers that they don&#39;t really care. </p>
<p>It&#39;s hard work, which is why it helps so much to have a company like yours to help navigate through it and come up with a plan.</p>
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		<title>By: Blogging &#8211; Posts about Blogging as of August 11, 2009 &#124; MelaniedeJonge.com</title>
		<link>http://www.socialmediaplayground.com/social-media/the-social-marketing-land-grab/2009/08/11/comment-page-1/#comment-594</link>
		<dc:creator>Blogging &#8211; Posts about Blogging as of August 11, 2009 &#124; MelaniedeJonge.com</dc:creator>
		<pubDate>Tue, 11 Aug 2009 13:19:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=545#comment-594</guid>
		<description>[...] No cats this time. (Also if the movie isn’t up completely, please check back a little later.   The Social Marketing “Land Grab” &#8211; socialmediaplayground.com 08/11/2009 &#8220;Social Media&#8221; are the two hottest buzz [...]</description>
		<content:encoded><![CDATA[<p>[...] No cats this time. (Also if the movie isn’t up completely, please check back a little later.   The Social Marketing “Land Grab” &#8211; socialmediaplayground.com 08/11/2009 &#8220;Social Media&#8221; are the two hottest buzz [...]</p>
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		<title>By: Posts about Mashable as of August 11, 2009 &#187; The Daily Parr</title>
		<link>http://www.socialmediaplayground.com/social-media/the-social-marketing-land-grab/2009/08/11/comment-page-1/#comment-593</link>
		<dc:creator>Posts about Mashable as of August 11, 2009 &#187; The Daily Parr</dc:creator>
		<pubDate>Tue, 11 Aug 2009 13:01:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaplayground.com/?p=545#comment-593</guid>
		<description>[...] about Mashable as of August 11, 2009   The Social Marketing “Land Grab” - socialmediaplayground.com 08/11/2009 &#8220;Social Media&#8221; are the two hottest buzz words on [...]</description>
		<content:encoded><![CDATA[<p>[...] about Mashable as of August 11, 2009   The Social Marketing “Land Grab” &#8211; socialmediaplayground.com 08/11/2009 &#8220;Social Media&#8221; are the two hottest buzz words on [...]</p>
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