Tag Archives: consumer promotion
Billboard-sized Consumer Generated Content Hits the Streets of LA!

Billboard-sized Consumer Generated Content Hits the Streets of LA!

Posted 22 April 2009 | By | Categories: Case Studies, Marketing, Self-Promotion | 919 Comments

One of our clients, Redwood Creek, hasĀ a series of collectible “Vintage Print” posters that they have been releasing over the past few years as no obligation takeaways for consumers. These Vintage Prints feature iconic, greater outdoors inspired scenes and are available to consumers at no cost via their community site Blaze the Trail. Recently, one [...]

Lord of the Rings Fans Strut Their Stuff for Ultimate Fan Contest!

Posted 16 January 2009 | By | Categories: Marketing, Self-Promotion, Social Media | 64 Comments

Talk about passionate fans! For the past several months Affinitive has been running “Battle For the Ring”, an enthusiast community/advocacy program we developed for the new video game The Lord of The Rings: Conquest for one of our great clients, Electronic Arts. The game hit stores this week, and to celebrate the illustrious history of [...]