Affinitive’s Social Media Playground

Welcome to Social Media Playground, a place to discuss all things related to word of mouth (WOM) and social media marketing. Brought to you by Affinitive, a word of mouth and social media marketing, technology and strategic solutions firm located in New York City and San Francisco.

Affinitive’s Social Media Playground

Dear KFC: Never Underestimate the Power of Free + Word of Mouth

May 11th, 2009 · Comments

Dear KFC Team,
Last week you learned a valuable lesson (no, not that Oprah is queen – we already knew that). You learned, hopefully, not to underestimate the power of Word of Mouth.
To recap, for those who haven’t been stampeded in one of your locations within the past week…
You as a brand, interested in dipping [...]

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Tags: Industry News · Marketing · PR · Self-Promotion · Social Media