Tag Archives: definition

Word of Mouth and Social Media – Similar, but Different!

Posted 06 January 2010 | By | Categories: Marketing, Social Media | 567 Comments

There still seems to be a lot of confusion about the definitions of “Word of Mouth” and “social media” and how they are similar/different, so I thought I would kick off the year with a refresher. Put simply: Word of Mouth is the act of people talking. Word of Mouth Marketing is giving people a [...]