Affinitive’s Social Media Playground

Welcome to Social Media Playground, a place to discuss all things related to word of mouth (WOM) and social media marketing. Brought to you by Affinitive, a word of mouth and social media marketing, technology and strategic solutions firm located in New York City and San Francisco.

Affinitive’s Social Media Playground

New Facebook Business Pages and Engaging Consumers in Conversation

March 11th, 2009 · Comments

Facebook recently revamped it business pages and while it provides new opportunities for brands, there are also new challenges.
The primary change is that a majority of the page is now taken up with the “wall”, which consists of status updates and comments by fans. This is obviously a direct response to Twitter and the success [...]

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Tags: Industry News · Marketing · Social Media