Some key takeaways I left with:

• Internet usage by 70-75 year olds has increased from 26% in 2005 to 45% today.
• Only 73% of teens say they use email now, as opposed to 89% in 2004.
• Teen internet users’ favorite online activity is game playing (78%), significantly higher than any other age group.
• Almost no one is visiting virtual worlds.  The highest concentration is teens, at only 10%.
• Generation X lead online shopping habits, with 80% buying products online, compared with 71% of users 18-32.  Only 28% of online teens buy products online.
• Downloading video is gaining across all age groups, most noticeably among users age 73+, now 13% up from 1% in 2005.

Check out the chart below for an overview of each generation.

Does your generation’s analysis accurately represent how you use the internet as an individual?