Affinitive’s Social Media Playground

Welcome to Social Media Playground, a place to discuss all things related to word of mouth (WOM) and social media marketing. Brought to you by Affinitive, a word of mouth and social media marketing, technology and strategic solutions firm located in New York City and San Francisco.

Affinitive’s Social Media Playground

Data Portability Gets a Boost from Social Networks

May 14th, 2008 ·

There’s a certain catch-22 in social media: everyone wants to use the thing that everyone else is using. Critical mass is, well, critical. But getting to that critical mass from nothing is the tricky part. Such has been the fate of OpenID, the essence of which is the idea that people should share their login […]

[Read more →]

Tags: Industry News · Social Media