Welcome to Social Media Playground, a place to discuss all things related to word of mouth (WOM) and social media marketing.... More →
Here’s a really nifty infographic I came across via the recent Smash Summit event’s blog. While it doesn’t contain much information I haven’t already read/seen elsewhere, it provides a nice at-a-glance visual overview (unfortunately, the chart doesn’t cite it’s data sources). Print it out and hang it over your water cooler (click to enlarge)
“Social Media” are the two hottest buzz words on the block in the big, wide world of marketing. Diving into the various social marketing platforms – such as Facebook, Flickr, Tumblr (or another blogging platform although I have all my pesos on Tumblr reigning supreme), and the hottest little platform on the list, Twitter, is [...]
There’s a lot of buzz over the “Teens Don’t Tweet” report published by the Nielsen Company today, including articles from Mashable and Business Insider. While I have no evidence to argue against this other than the myriad personal anecdotes from teens in the comments of the media coverage (I tweet therefore we tweet!) and the [...]