Earlier this summer Facebook announced they were opening up their platform to allow developers to create social applications that could deeply integrate with their functionality and data (and in turn, take advantage of the “social graph” of their 30 million members).
We see the potential here as being enormous, and are already hard at work integrating […]
Getting a “Kick” Out of Facebook Apps!
October 28th, 2007 ·
Tags: Social Media · Technology
Hey! Hey what? Hey! Nielsen - Making Opinions Count
September 24th, 2007 ·
For the past 9 months we have been working with The Nielsen Company to develop an innovative social media platform that allows consumers to become a collective voice of change and, in turn, influence the decision makers in the entertainment industry, while also helping Nielsen reinvent the ways it conducts audience measurement in our DVR […]
Tags: Research · Social Media · Technology
We’ve Reached 100!
August 22nd, 2007 ·
It’s been a busy summer here in Affinitive-land (seriously, where did the summer go?), but I wanted to take a moment to proudly announce that we have just been engaged to develop our 100th consumer-centric marketing program! It’s a huge milestone and truly validates that word of mouth and social media marketing should be an […]
Tags: Marketing · Self-Promotion
